Quantic Group

Delivering your growth agenda: Shopper Marketing – a shared capability Quantic’s core principle is that connected organisations outperform their competition....

Delivering your growth agenda: Marketing’s critical role In our first post we said that a growth agenda lives and dies...

How connected is your organisation behind a single vision for growth? If nothing else, Brexit is a wonderful example of...

Like many people today, I’ve both bought and consumed my meals out of home.  It’s been good for the chains and...

Well, 2019 has arrived like a flash. Special festive times have come and gone and we have what might feel...

With the majority of the Food and Drink category values being at best flat and often actually in decline, it’s...

L&D teams are busy reaching out to their functional leaders reviewing 2018 programmes and co-creating the shape of their 2019...

The value of technology becoming even stronger in the future is unquestioned.  Every day it becomes more embedded in the...

Byron Sharp's well proven law of growth, that both brands and categories grow primarily as a result of penetration gains...

As the dust settles on a wonderful football World Cup magnificently hosted by Russia, we have winners and others not...