‘A great 2 days from which the team have taken a lot .. they’re super energised and equipped so the future is very bright!’. Cluster Marketing Director
Spotlight on
Building capability.
Client problem
How to maintain the professional growth of the Marketing community in “business unusual” conditions when spend was severely restricted.
Approach
Reframe a 3 day in-market delivered programme to be delivered in less time and remotely but still face-to-face.
Solution
Creation of highly engaging blended solution that combined real time remote delivery from 2 different locations and SME’s in Europe supported locally with co-delivery from the Marketing Director.
Outcomes
Participant experience was maintained in learning and enjoyment.
High learning retention and application seen in the 90 day check-in.
Roll-out of an additional delivery option for financially challenged, smaller teams.